I stumbled on the concept of Superpixels when reading Glen Allsopp’s work.
I refer to anything that adds a little personality to a website as Superpixels.
These add a little magic to a website, leaving little breadcrumbs for a detail-oriented reader to find (and ultimately, these make your brand memorable).
Glen created a video running through some incredible examples:
https://youtu.be/HlGQJWxZoak?si=v1QOIkNBZzNyQJ8U
Health.com puts social proof at the top of the blog homepage:
https://codahosted.io/docs/IA-i-6qHd3/blobs/bl-zfI7isC-7Z/85791d80c8a71b79970224b5bb1eb0858b0ae34ef437f371664569c00042690fb6c98f6c6b2571393910be64555ae4a64740a11cb106e3d4d4bd897e22ff0035321bbef66b115976301ce79733ec734dd656fb5be25c323f24aad340d5650687a78ea99e
As does Lifewire.com (and many other large brands):
https://codahosted.io/docs/IA-i-6qHd3/blobs/bl-W-Rs93Gi2e/4626043189474b14f954deba16bae7c90ac109ce55af8a2a2a5354ee23660f1239c6273fc70cebcd1425fe4ea50ee65f145b917f61aa54fad7c2adb74e6cf44694a2546eeb9bfc5f3a45f406ca6bb3369ce7cb2a0d4eb024ec206e3ea832cf51bf7c0c33